WHAT IT IS
This timeless satin lipstick delivers rich and luxurious colour in a wardrobe of emblematic shades: the reds, the oranges, the fuchsias, the nudes. Longwear & full coverage shades in a signature couture jewel-like packaging, adorned with the YSL logo.
WHAT IT DOES
In just one stroke, ROUGE PUR COUTURE dresses the lips with a luxurious highly pigmented colour and a radiant satin finish. Thanks to its micro-pigments and active ingredients, Rouge Pur Couture delivers a creamy and nourishing texture on your lips for intense color & comfort.
BENEFITS
Since 1978, ROUGE PUR COUTURE has delivered the promise of couture style and ultimate feminine strength.
• Radiant satin finish• High coverage & pigment colour
• Hydrating & intense comfort
• Longwear
Keywords
Pure colour. Satiny radiance. Intense comfort. Satin lipstick. Color lipstick.
Apply Rouge Pur Couture starting at the center of the lip and gliding to the corners. Then reverse the movement for maximum color impact.
1. SMOOTH
Smooth the lip contour with Touche Éclat before defining it with Dessin des Levres lip liner.
2. APPLY
Apply Rouge Pur Couture starting at the center of the lip and gliding to the corners.
3. REVERSE
Then reverse the movement for maximum color impact.
[+/- MAY CONTAIN / PEUT CONTENIR MICA ● CI 77891 / TITANIUM DIOXIDE ● CI 77491, CI 77492, CI 77499 / IRON OXIDES ● CI 15850 / RED 7 ● CI 45410 / RED 28 LAKE ● CI 15985 / YELLOW 6 LAKE ● CI 15850 / RED 6]

Rouge Talks
Rouge Talks, Speak for Yourself and Try It On
WHICH FINISH ARE YOU LOOKING FOR?
1 COLOR, 3 FINISHES
SNAPSHOTS



DRESS YOUR ATTITUDE
Long lasting wear and high coverage.
Hydrating feeling & intense comfort.