Main content
Back online soon

ROUGE PUR COUTURE

PURE COLOR-IN-CARE SATIN LIPSTICK

NEW
ROUGE PUR COUTURE

ROUGE PUR COUTURE

Loading...
Our website is currently under maintenance. Inventory is therefore unavailable, and we are unable to process new orders. We apologize for the inconvenience. Learn more

Get notified when we are back!

NOTIFY ME
PDP Tabs

WHAT IT IS

PURE COLOR
Burst of pure color.
Pure pigments transform in an instant lip fusion.
Full coverage in a weightless creamy texture for couture satin look and bare lip feel.
Effortless glide for a high precision foolproof application in one swipe.

PURE CARE
High-care formula with 80% smoothing lip care base concentrated in ceramides, tuberose & prickly pear extracts from Ourika community garden. Up to 16h protection & comfort feel*. Softer and smoother lips with each application.

PURE COUTURE
Expertly curated 40 shades of couture in 4 color families designed for every skin tone & attitude.

Packaging designed with sustainability at heart with refills available in YSL’s 4 muse shades: rouge muse, nu muse, orange muse, pink muse.

*Consumer test on 300 women

STEP 1: START WITH YOUR CUPID'S BOW AND UPPER LIP : STARTING AT THE CENTER OF THE UPPER LIP, USE THE TIP OF THE BULLET TO SHAPE THE CUPID’S BOW AND WORK TOWARDS THE LIP CORNERS.

STEP 2: THE LOWER LIP : FOR THE LOWER LIP, APPLY FROM THE CORNERS OF THE LIP TOWARDS THE CENTER USING THE EDGES OF THE BULLET.
OCTYLDODECANOL ● PENTAERYTHRITYL TETRAISOSTEARATE ● PROPYLENE GLYCOL DIBENZOATE ● NEOPENTYL GLYCOL DIHEPTANOATE ● BIS-DIGLYCERYL POLYACYLADIPATE-2 ● POLYETHYLENE ● POLYBUTENE ● HYDROGENATED CASTOR OIL DIMER DILINOLEATE ● HYDROGENATED COCO-GLYCERIDES ● CI 15850 / RED 6 ● CI 15850 / RED 7 ● CI 45410 / RED 28 LAKE ● MICA ● CANDELILLA CERA / CANDELILLA WAX / CIRE DE CANDELILLA ● CERA MICROCRISTALLINA / MICROCRYSTALLINE WAX / CIRE MICROCRISTALLINE ● SILICA SILYLATE ● CAPRYLIC/CAPRIC TRIGLYCERIDE ● CI 77891 / TITANIUM DIOXIDE ● PENTAERYTHRITYL TETRA-DI-T-BUTYL HYDROXYHYDROCINNAMATE ● CERAMIDE NP ● BENZYL ALCOHOL ● ALUMINUM HYDROXIDE ● ANISE ALCOHOL ● SILICA ● POLIANTHES TUBEROSA FLOWER EXTRACT ● OPUNTIA FICUS-INDICA FLOWER EXTRACT ● PARFUM / FRAGRANCE ●
NOTHING BUT COUTURE

NOTHING BUT COUTURE

29 SHADES
OF COUTURE

4 COLOR FAMILIES
FOR ALL SKIN TONES & ATTITUDES

REVEAL YOUR ATTITUDE

REVEAL YOUR ATTITUDE

PDP Routine Section

THE PRODUCTS YOU NEED

All Hours Foundation

A LIQUID FOUNDATION THAT DELIVERS 24H* OF LUMINOUS MATTE FULL COVERAGE

Color:
MW2 - Medium Warm 2
Select a colour for All Hours Foundation

Mascara Volume Effet Faux Cils

Remastered care formula

Color:
01 High Density Black
One colour available

GET YOUR PERFECT ROUTINE

All Hours Foundation
Mascara Volume Effet Faux Cils
ROUGE PUR COUTURE
WHAT'S IN THE PACK

WHAT'S IN THE PACK

ROUGE PUR COUTURE
ROUGE PUR COUTURE
ROUGE PUR COUTURE 2

#COUTURE
ME UP

I MAKE A STATEMENT THE INSTANT I WALK INTO
A ROOM. FEEL MY PASSION, EMBRACE MY INTENSITY,
KNOW MY TRUE COLORS. #COUTUREMEUP
PDP You May Also Like
PDP Reviews
Orientation message
For the best experience, please turn your device